St Columba's Girls School / REBRAND + REPOSITION

We worked with St Columba's over an 8-10 year span where we helped rebrand the college with the wonderfully refreshing and compelling idea of 'uncommon women'.
JWB&CO

St Columba's Girls School / REBRAND + REPOSITION

Reposition / Rebrand

JWB&Co was hired to help rebrand the college with the wonderfully refreshing and compelling idea of 'uncommon women'. The red thread, which is inspired by the ancient Chinese proverb, has been used through out the prospectus and around the College, provides a tangible community symbol, connecting the past, with the present, and looking to the future. 

 

 

  • Positioning development  + brand pillars
  • Logo type  +  relationship with crest
  • Prospectus
  • Mailing envelope
  • Wayfinding
  • Car wrap
  • Uniform design

 

 

 

 


 

 

 

 

 

 

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